Before choosing a listing agent, ask how the proposed plan would work for your particular home. These ten questions give you a way to compare our approach with any other proposal.

  1. Who will represent me? Jeremy Katz is a California real estate broker (DRE 01336980). San Diego House Hunting is brokered by eXp Realty of California, Inc. (DRE 01878277). Ask who will handle showings, feedback and negotiations.
  2. Which sales support the asking price? Ask to see the closest alternatives a buyer would consider. In a Serra Mesa condo complex, a different floor plan, parking arrangement or monthly association fee can change the comparison.
  3. How does your experience apply to my property? Jeremy has more than 25 years in San Diego real estate. His experience includes closings he supervised as broker of record at the former independent brokerage. Ask for examples relevant to your type of sale.
  4. What should I do before photos? Walk the route a buyer will take from the street to the front door. Identify what needs repair, what needs cleaning and which projects can wait. Ask for a short list and a budget.
  5. How will buyers find the listing? Review the launch date, MLS exposure, photographs, online listing details and showing schedule. If privacy matters, discuss what narrower exposure would mean before choosing a marketing plan.
  6. What services and fees am I agreeing to? Review the listing agreement together. Fees are negotiable. If you want to offer compensation to a buyer’s agent, discuss the amount and how to communicate it. The MLS does not publish those offers.
  7. How will we handle access? If your home is occupied or the building has gate, elevator or parking restrictions, agree on showing windows and entry instructions before the first tour.
  8. What feedback will I receive? Choose a date to review inquiries, completed showings, buyer questions and new competing listings. Agree in advance what evidence would prompt a change in price or presentation.
  9. How will we compare offers? Ask to see estimated proceeds alongside financing, credits, contingencies, timing and possession. A higher offer with a large credit may leave less at closing.
  10. How will we manage the move? Work backward from your preferred possession date. If you also need to buy, discuss the timing of both transactions before accepting an offer.

For a listing appointment, bring your ideal moving date, any work estimates and questions about competing homes. See our San Diego seller services or contact Jeremy Katz.

Further reading from the National Association of REALTORS®: Seller options for offers of compensation.

Updated November 3, 2026.